About Us-So Chic Jewels

Hi! We’re Prachi and Aditya — a husband-wife duo, both working full-time in IT, and the faces behind So Chic Jewels.

What started as a small idea between work calls and weekend chai breaks has grown into a passion project we truly love. We wanted to create jewellery that’s not only elegant and affordable, but also built to last — because we were tired of pretty pieces that lose their charm too soon.

At So Chic Jewels, every product is handpicked, packed, and sent out with care by just the two of us. From curating anti-tarnish designs to answering your DMs and wrapping your orders — we do it all ourselves, after office hours and on weekends.

We may not be a big brand (yet), but we’re building something meaningful — one sparkle, one smile, and one customer at a time.
Thanks for being part of our journey. 💫